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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">vovr</journal-id><journal-title-group><journal-title xml:lang="ru">Высшее образование в России  (Vysshee obrazovanie v Rossii = Higher Education in Russia)</journal-title><trans-title-group xml:lang="en"><trans-title>Vysshee Obrazovanie v Rossii  = Higher Education in Russia</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">0869-3617</issn><issn pub-type="epub">2072-0459</issn><publisher><publisher-name>Moscow Polytechnic University</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.31992/0869-3617-2024-33-2-89-108</article-id><article-id custom-type="elpub" pub-id-type="custom">vovr-4807</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Статьи</subject></subj-group></article-categories><title-group><article-title>Цифровой след: оценка удовлетворённости студентов качеством образования</article-title><trans-title-group xml:lang="en"><trans-title>Digital Footprint: Assessing Student Satisfaction with Education Quality</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-7189-0002</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Криштал</surname><given-names>М. М.</given-names></name><name name-style="western" xml:lang="en"><surname>Krishtal</surname><given-names>M. M.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Криштал Михаил Михайлович – д-р физ.-мат. наук, профессор, ректор</p><p>445020, Самарская обл., г. Тольятти, ул. Белорусская, 14</p></bio><bio xml:lang="en"><p>Mikhail M. Krishtal – Dr. Sci. (Physics-Mathematics), Professor, Rector</p><p>445020, Samara region, Togliatti, Belorusskaya str., 14</p></bio><email xlink:type="simple">office@tltsu.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-3553-2272</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Богданова</surname><given-names>А. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Bogdanova</surname><given-names>A. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Богданова Анна Владимировна – канд. пед. наук, начальник отдела технологий онлайн-образования</p><p>445020, Самарская обл., г. Тольятти, ул. Белорусская, 14</p><p>WoS Reseacher ID: GRO-7042-2022</p></bio><bio xml:lang="en"><p>Anna V. Bogdanova – Cand. Sci. (Pedagogical Sciences), Head of Online Education Technologies Department</p><p>445020, Samara region, Togliatti, Belorusskaya str., 14</p><p>WoS Reseacher ID: GRO-7042-2022</p><p> </p></bio><email xlink:type="simple">a.bogdanova@tltsu.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-8419-6404</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Мягков</surname><given-names>М. Г.</given-names></name><name name-style="western" xml:lang="en"><surname>Myagkov</surname><given-names>M. G.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Мягков Михаил Георгиевич – PhD (пед. наук), профессор, ведущий научный сотрудник центра когнитивных исследований и нейронаук</p><p>634050, Томск, пр-т Ленина, 36</p></bio><bio xml:lang="en"><p>Mikhail G. Myagkov – PhD (Pedagogical Sciences), Professor, Leading Researcher, Centre for Cognitive Research and Neuroscience</p><p>36, Lenin Ave., Tomsk, 634050</p></bio><email xlink:type="simple">myagkov@darkwing.uoregon.edu</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-6069-779X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Александрова</surname><given-names>Ю. К.</given-names></name><name name-style="western" xml:lang="en"><surname>Alexandrova</surname><given-names>Yu. K.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Александрова Юлия Константиновна – мл. науч. сотрудник Центра прикладного анализа больших данных</p><p>634050, Томск, пр-т Ленина, 36</p></bio><bio xml:lang="en"><p>Yulia K. Alexandrova – Junior Researcher, Centre for Applied Big Data Analysis</p><p>36, Lenin Ave., Tomsk, 634050</p></bio><email xlink:type="simple">jalexandrova@data.tsu.ru</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Тольяттинский государственный университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Togliatti State University</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Томский государственный университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Tomsk State University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2024</year></pub-date><pub-date pub-type="epub"><day>06</day><month>03</month><year>2024</year></pub-date><volume>33</volume><issue>2</issue><fpage>89</fpage><lpage>108</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Криштал М.М., Богданова А.В., Мягков М.Г., Александрова Ю.К., 2024</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="ru">Криштал М.М., Богданова А.В., Мягков М.Г., Александрова Ю.К.</copyright-holder><copyright-holder xml:lang="en">Krishtal M.M., Bogdanova A.V., Myagkov M.G., Alexandrova Y.K.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://vovr.elpub.ru/jour/article/view/4807">https://vovr.elpub.ru/jour/article/view/4807</self-uri><abstract><p>Пандемия COVID-19 изменила подход к организации учебного процесса во всём мире. Российские вузы также были поставлены перед необходимостью быстро перевести всё обучение в онлайн-формат. Значение удовлетворённости студентов качеством образовательного процесса при онлайн-обучении повышается, поскольку является важным условием мотивации. Для понимания удовлетворённости студентов при переходе к новому формату реализации образовательного процесса были проанализированы цифровые следы студентов из социальной сети ВКонтакте с применением отдельных инструментов Big Data на программной платформе PolyAnalyst. Это позволило проследить изменения настроения студентов и на примере отдельно взятого вуза выявить и объяснить отклонения в отношении студентов к реализации учебного процесса, а также верифицировать методику. Разработанная авторами методика даёт возможность обнаружить проблемные вопросы в вузе, в том числе момент их возникновения, актуальность, степень озабоченности студентов. Такой контент-анализ можно применять не только для оценки удовлетворённости студентов качеством учебного процесса, но и для отслеживания появления любых проблем, которые вызывают беспокойство и сильные реакции со стороны студенческого сообщества, а также других сообществ и отдельных коллективов.</p></abstract><trans-abstract xml:lang="en"><p>The COVID-19 pandemic has changed the way learning is organized around the world. Russian universities have also been faced with the need to quickly transfer all teaching to an online format. The importance of student satisfaction with the education quality in online learning is increasing, since it is an important condition for motivation. The paper shows that based on the analysis of students’ messages in the social network, it is possible to observe and analyze the overall dynamics and trends in student community satisfaction with the quality of the learning / the efficiency of universities and conduct a comparative analysis of the identified characteristic data groups with their totality. It is shown that the data on the reaction of students of a particular university may have significant deviations from the totality of data, which reflects the characteristics of the reaction of students of a particular university to events occurring at the same time. This may indicate the internal differences of the university, which form an appropriate response to external events.</p><p>To understand the satisfaction of students in the transition to a new implementation format of the learning. The digital traces of students from the social network VKontakte were analyzed using individual Big Data tools on the PolyAnalyst software platform. This made it possible to trace changes in the mood of students and, on the example of a single university, to identify and explain deviations in the attitude of students to the implementation of the learning, as well as to verify the methodology. The methodology developed by authors makes it possible to detect problematic issues in the university, including the moment of their occurrence, relevance, degree of concern of students. Such content analysis can be used not only to assess students’ satisfaction with the quality of the learning, but also to monitor the emergence of any problems that cause concern and strong reactions on the part of the student community, as well as other communities and individual groups.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>пандемия COVID-19</kwd><kwd>высшее образование</kwd><kwd>качество образования</kwd><kwd>Росдистант</kwd><kwd>онлайн-обучение</kwd><kwd>дистанционное обучение</kwd><kwd>цифровой след</kwd><kwd>большие данные (Big Data)</kwd><kwd>социальные сети</kwd><kwd>анализ настроений</kwd></kwd-group><kwd-group xml:lang="en"><kwd>COVID-19 pandemic</kwd><kwd>Rosdistant</kwd><kwd>quality of education</kwd><kwd>online learning</kwd><kwd>digital footprint</kwd><kwd>big data</kwd><kwd>social networks</kwd><kwd>sentiment analysis</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Bakker A., Cai J. &amp; Zenger L. 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